India’s government has issued a warning to social media giants Facebook and YouTube, to enforce rules against spread of deepfakes.

India’s government has warned social media companies, including Facebook and YouTube, to enforce rules that prohibit the spread of deepfakes, obscene content, and misinformation. Deputy IT Minister Rajeev Chandrasekhar conveyed the warning in a closed-door meeting, emphasizing that companies must update their usage terms. The government is concerned about deepfakes, and India is working on rules to address the issue. Chandrasekhar stated that companies must raise awareness of the rules by reminding users or face directions from the government.

Google, which owns YouTube, said in a statement it was committed to responsible AI development and has robust policies and systems to identify and remove harmful content across its products and platforms. During a virtual summit of G20 nations on Wednesday, Prime Minister Modi called on global leaders to jointly work towards regulating AI, and raised concerns over the negative impact of deepfakes on society.

Even the Bollywood celebrities have been victims of Deepfake Videos & Images which are spreading all over the Internet world. Rashmika Mandana a south Indian actress to Sara Tendulkar, daughter of Master Blaster Sachin Tendulkar have also faced this and recently Alia Bhatt, Kajol and many other Bollywood actress are still getting trap of this deepfake images. Deepfake has become a threat to our world. People are morphing images and videos to create pornographic content to get a bunch of likes and get ranked on Google. It is targeting Indian celebrities, but soon miscreants will target everyone on the internet.

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